Chico’s cuts costs and goes global with Google Apps

Alan Mariotti - Google Digital Signage

Our decision to move to Google Apps is also part of a larger cultural shift we are driving at Chico’s, where we’re looking toward technology to enable swifter innovation and invention across the company. With traditional enterprise environments, information is siloed, existing in separate servers and applications, leaving a business to operate as the sum of many independent parts. We’re moving away from this toward a more progressive hybrid cloud model, with Google at the foundation. It’s this new environment, positive feedback loops accelerate, and we can bring together multiple solutions and data sources, all built in the cloud, and look at our business holistically. That’s our vision, and Google is a big part of it.